Name: Javaz Huntington
Brand: Chloe Alchemy
Established: 2023
Hometown: Laurel, MD

What motivated you to start Chloe Alchemy?

Well, it's a story of passion and encouragement. I've always held a deep love for various healing practices and creative pursuits. Over the years, I've honed my skills and dabbled in different healing modalities.

Then, one day, with the loving push from friends and family, it hit me - it was time to make things official and share my gifts with the world. Chloe Alchemy became the space where I could foster all that was dear to me, a place where my creativity and healing practices could bloom.

What would you consider your hero product from your brand?

Oh, without a doubt, it's the Chloe Alchemy Body Butter—it's the real deal. This is our flagship product, the one that steals the spotlight and leaves everyone in awe. It's like a jar of pure magic for your skin.

What standards/non-negotiables do you take into consideration when thinking about enhancing or developing new products?

First and foremost, it's all about quality ingredients because we believe that what you put on your body should be as pure and beneficial as possible.  Customer need is another key factor – we're always listening to our community to understand what they're looking for and how we can meet those needs effectively.  Environmental friendliness is a must; we're committed to sustainable practices because we believe in taking care of our planet just as much as we take care of your skin.

And last but not least, there's the 'energetic vibe' test. If a product doesn't exude positive energy and good vibes, it simply doesn't make the cut. After all, we want our products to not only make you look good but also feel great.

What do you think are some of the biggest challenges for "beauty/wellness" brands today?

In the beauty and wellness world, the biggest challenge today is the crowded market. It's like a busy marketplace with lots of vendors selling unique products. Standing out is tough, like finding a needle in a haystack. To succeed, you need an exceptional product, a captivating story, a strong brand, and a deep connection with your customers.

But don't worry, challenges spark creativity. The brands that innovate and persevere shine the brightest and make a lasting impact.

What has been one of your proudest moments since creating Chloe Alchemy?

Well, picture this: our body butter was so eagerly anticipated that it was practically flying off the shelves even before we officially launched it. It's like hosting a concert where tickets sell out before you've even announced the lineup! Seeing our product embraced with such enthusiasm and trust from the community was an incredibly proud moment. It's like watching a seed you've planted grow into a flourishing tree – it's a testament to the love and dedication we put into every creation at Chloe Alchemy.

What can we expect in the future from Chloe Alchemy?

Well, hold onto your hats because we're not just stopping at fabulous skincare! We're delving into the realm of healing modalities, where you can experience yoga classes that'll bring love and vitality to your body, reiki sessions that'll leave you floating on a cloud of positivity, and sound baths that'll have your soul dancing to the rhythm of pure balance and harmony.

So, buckle up, because Chloe Alchemy is all about nurturing your body, mind, and spirit. It's like a wellness wonderland, and we can't wait to take you on this exciting journey with us!

What advice would you give customers who want to make the most out of your brand?

Chloe Alchemy is your passport to nurturing not just your skin but your entire being—body, mind, and spirit. So, dive in with an open heart and let the journey of self-care and well-being begin. Remember, you're not just pampering your skin; you're pampering your soul!

How do you start your day?

I kick off my day with a little morning ritual that involves meditation, yoga, and breathwork. It's like my personal trifecta for channeling inner peace and setting the right tone for the day ahead.

Do you have a morning/evening ritual?

Absolutely, I've got my well-oiled morning and evening rituals that keep me in balance and ready to conquer the day. Mornings start with meditation, like a gentle wake-up call for my mind. Then, it's yoga time, where I ease into motion, giving my joints the love they deserve. And to cap it off, a serene, leisurely stroll by the river, enjoying nature and fresh air. It's my recipe for a successful start and a peaceful end to the day.

What is your daily skincare routine?

I stick to a straightforward routine, with water as my drink of choice. I kick things off by cleansing my face with Dermalogica's Oil to Foam Total Cleanser, adding a touch of Dermalogica's Daily Microfoliant for a gentle exfoliation. To boost hydration, I spritz Luxurious Wellniss Face Tone, and in the daytime, I follow up with the Biolumin-C Gel Moisturizer. At night, I switch to either the Bee's Moon Night Healer or the Pholk Hemp x Hibiscus Night Oil for some extra nourishment.

Do you have a daily wellness routine?

Of Course! My daily wellness routine is my secret recipe for a vibrant life. It begins with a morning ritual that jumpstarts my day, including energizing movement. My food choices are all about nourishing my body but also making my taste buds do a happy dance.  Creativity is my happy place, whether I'm reading, creating, or simply letting my imagination roam free. I also love connecting with like-minded souls, sharing experiences, and learning from each other. It's like a daily dose of inspiration.  And rest, oh sweet rest, is a crucial component. Whether it's a power nap, meditation, or a good night's sleep, it's a non-negotiable part of my routine.

What is a beauty product or tool you can’t live without?

Without a doubt, my ultimate beauty essential is the Bee's Moon Night Healer. It's like a secret weapon in my beauty arsenal, and honestly, I can't quite explain its sorcery, but this stuff is pure magic. It's like a little jar of time-travel for your skin.

I mean, who needs a time machine when you've got a night balm that keeps you looking like you're in your 20s, right? It's like a nightly rendezvous with the Fountain of Youth, and I'm not about to miss out on that! So, while the rest of the world is searching for the elusive elixir of youth, I'll just be over here with my trusty Bee's Moon Night Healer, looking fabulous and forever young.

What do you do for R&R when you need to reboot?

When it comes to recharging and rebooting, I'm a firm believer that "Naps are Life." There's something almost magical about a 20-minute power nap. It's like hitting the reset button for your brain and body. It's my secret weapon for finding refreshment and gaining crystal-clear clarity. Plus, it's a guilt-free indulgence that leaves me feeling ready to tackle whatever challenges come my way.

What are your must haves when traveling?

When it comes to traveling, my must-haves are my trusty travel yoga mat because even during adventures, a little downward dog or child’s pose can work wonders.  Next up, my aura protection spray and crystals which are non-negotiable. Gotta keep those good vibes flowing.  For my serenity, my earmuff headphones and a fire playlist are lifesavers. They drown out all distractions and keep me in a Zen state.  As for comfort, my Luxurious Wellniss hoodie is like a warm hug. Plus, the satin lined oversized hood blocks out the light when I take naps.  Then, of course, there's the practical side of travel – Lysol spray and wipes, because you can never be too careful when it comes to cleanliness. So, there you have it, my quirky yet essential travel companions.

What selfcare advice would you have given yourself 5 years ago?

Ah, the wisdom of hindsight! My self-care advice from five years ago would be simple: "Find balance, take breaks, and indulge in delicious snacks!" Balancing work, life, and everything in between is essential. Taking regular breaks, resting, and recharging isn't a sign of weakness; it's a superpower in disguise and treating yourself to joyful snacks is part of the journey.

Do you have any beauty/wellness advice for our followers?

Embrace your whole self authentically. Don't be afraid to step out of your comfort zone. After all, it's often the things we're most reluctant to do that end up being life's game-changers.